@font-face {
  font-family: 'League Spartan';
  src: url('/assets/fonts/LeagueSpartan-Bold.ttf') format('truetype');
  font-style: normal;
  font-weight: 700;
  font-display: swap;
}

@font-face {
  font-family: 'Libre Baskerville';
  src: url('/assets/fonts/LibreBaskerville-Regular.ttf') format('truetype');
  font-style: normal;
  font-weight: 400;
  font-display: swap;
}

@font-face {
  font-family: 'Libre Baskerville';
  src: url('/assets/fonts/LibreBaskerville-Italic.ttf') format('truetype');
  font-style: italic;
  font-weight: 400;
  font-display: swap;
}

:root {
  --navy: #111111;
  --navy-mid: #303030;
  --navy-light: #454545;
  --gold: #E32219;
  --gold-light: #F23A31;
  --cream: #1A1A1A;
  --cream-dark: #262626;
  --white: #D9D9D9;
  --text-dark: #D9D9D9;
  --text-mid: #B8B8B8;
  --text-muted: #8A8A8A;
  --border: #3A3A3A;
  --font-serif: 'League Spartan', Arial, sans-serif;
  --font-sans: 'Libre Baskerville', Georgia, serif;
  --font-display: 'League Spartan', Arial, sans-serif;
  --font-body: 'Libre Baskerville', Georgia, serif;
  --ease-brand: cubic-bezier(0.22, 1, 0.36, 1);
  --signal: #E32219;
  --ink: #111111;
  --charcoal: #303030;
  --paper: #D9D9D9;
}

html {
  background: var(--ink);
  scrollbar-color: var(--signal) var(--ink);
}

body {
  background: var(--ink);
  color: var(--paper);
  font-family: var(--font-body);
  font-weight: 400;
  line-height: 1.65;
  text-rendering: optimizeLegibility;
}

::selection {
  background: var(--signal);
  color: var(--ink);
}

a:focus-visible,
button:focus-visible,
input:focus-visible,
select:focus-visible,
textarea:focus-visible {
  outline: 2px solid var(--signal);
  outline-offset: 4px;
}

nav,
nav.scrolled {
  background: rgba(17, 17, 17, 0.9);
  border-bottom-color: rgba(217, 217, 217, 0.12);
  box-shadow: none;
  backdrop-filter: blur(18px);
}

.nav-logo-mark,
.footer-logo .nav-logo-mark {
  width: 38px;
  height: 38px;
  padding: 8px;
  background: var(--signal);
}

.nav-logo-mark img,
.nav-logo > img {
  filter: brightness(0) invert(1);
}

.nav-logo > img {
  width: 38px;
  height: 38px;
  padding: 8px;
  background: var(--signal);
}

.nav-brand,
.footer-brand {
  color: var(--paper);
  font-family: var(--font-display);
  font-size: 0.96rem;
  font-weight: 700;
  letter-spacing: 0.08em;
}

.nav-brand span,
.footer-brand span {
  color: var(--signal);
}

.nav-links a,
.nav-cta,
.mob-cta,
.mobile-menu a,
.btn-gold,
.btn-outline-white,
.form-submit,
.blog-readmore,
.back-link {
  font-family: var(--font-display);
  font-weight: 700;
  letter-spacing: 0.025em;
}

.nav-links a {
  color: #BDBDBD;
}

.nav-links a:hover {
  color: var(--paper);
}

.nav-links a::after {
  height: 2px;
  background: var(--signal);
}

.nav-cta,
.mobile-menu .mob-cta,
.form-submit {
  background: var(--signal);
  color: var(--ink);
}

.nav-cta:hover,
.mobile-menu .mob-cta:hover,
.form-submit:hover {
  background: #F13A31;
  box-shadow: 0 10px 28px rgba(227, 34, 25, 0.22);
}

#hero {
  min-height: min(960px, 100svh);
  background: var(--ink);
  isolation: isolate;
}

.hero-bg-pattern {
  opacity: 1;
  background: linear-gradient(90deg, rgba(227, 34, 25, 0.08) 0 1px, transparent 1px 100%);
  background-size: 25% 100%;
}

.hero-grid-lines {
  opacity: 0.055;
  background-image:
    linear-gradient(var(--paper) 1px, transparent 1px),
    linear-gradient(90deg, var(--paper) 1px, transparent 1px);
  background-size: 72px 72px;
  mask-image: linear-gradient(90deg, #000, transparent 78%);
}

.hero-inner {
  width: 100%;
  max-width: 1320px;
  grid-template-columns: minmax(0, 1fr) minmax(440px, 0.82fr);
  gap: clamp(3rem, 6vw, 7rem);
  padding-top: 6.5rem;
  padding-bottom: 4.5rem;
}

.hero-eyebrow,
.section-eyebrow,
.hero-card-title,
.result-card-industry,
.blog-meta,
.post-meta,
.form-label {
  color: var(--signal);
  font-family: var(--font-display);
  font-weight: 700;
  letter-spacing: 0.11em;
}

.hero-headline,
.section-title,
.step-title,
.service-name,
.blog-card-title,
.contact-form-title,
.contact-info-title,
.why-right-title,
.post-cta .t,
article h1,
article h2 {
  color: var(--paper);
  font-family: var(--font-display);
  font-weight: 700;
  letter-spacing: -0.025em;
}

.hero-headline {
  max-width: 760px;
  font-size: clamp(3.4rem, 6.8vw, 6.5rem);
  line-height: 0.91;
  text-transform: uppercase;
  margin-bottom: 2rem;
}

.hero-headline em,
.section-title em,
.contact-info-title em,
.why-right-title em {
  display: inline-block;
  color: var(--signal);
  font-family: var(--font-body);
  font-size: 0.72em;
  font-style: italic;
  font-weight: 400;
  letter-spacing: -0.03em;
  text-transform: none;
}

.hero-sub {
  max-width: 600px;
  color: rgba(217, 217, 217, 0.72);
  font-size: 1rem;
  line-height: 1.85;
}

.btn-gold {
  position: relative;
  overflow: hidden;
  background: var(--signal);
  color: var(--ink);
  border: 1px solid var(--signal);
}

.btn-gold:hover {
  background: #F13A31;
  color: var(--ink);
  box-shadow: 0 12px 30px rgba(227, 34, 25, 0.25);
}

.btn-outline-white {
  color: var(--paper);
  border-color: rgba(217, 217, 217, 0.28);
}

.btn-outline-white:hover {
  border-color: var(--paper);
  background: rgba(217, 217, 217, 0.07);
}

.hero-trust-strip {
  gap: clamp(1.5rem, 3vw, 2.75rem);
  border-top-color: rgba(217, 217, 217, 0.13);
}

.trust-num .big,
.result-num,
.rn-val {
  color: var(--signal);
  font-family: var(--font-display);
}

.hero-visual {
  position: relative;
  height: min(690px, 70vh);
  min-height: 560px;
  margin: 0;
  overflow: hidden;
  border: 1px solid rgba(217, 217, 217, 0.14);
  clip-path: inset(0 100% 0 0);
  animation: brand-unmask 1.15s var(--ease-brand) 0.38s forwards;
  background: var(--charcoal);
}

.hero-visual::before {
  content: '';
  position: absolute;
  inset: 0;
  z-index: 1;
  background: linear-gradient(180deg, transparent 42%, rgba(17, 17, 17, 0.88));
  pointer-events: none;
}

.hero-visual::after {
  content: '';
  position: absolute;
  top: 0;
  right: 0;
  width: 5px;
  height: 38%;
  z-index: 2;
  background: var(--signal);
}

.hero-visual img {
  width: 100%;
  height: 100%;
  object-fit: cover;
  object-position: 68% center;
  display: block;
  transform: scale(1.08);
  animation: brand-settle 1.8s var(--ease-brand) 0.28s forwards;
}

.hero-visual-copy {
  position: absolute;
  z-index: 2;
  left: 2rem;
  right: 2rem;
  bottom: 2rem;
}

.hero-visual-copy span {
  display: flex;
  align-items: center;
  gap: 0.65rem;
  margin-bottom: 0.65rem;
  color: var(--paper);
  font-family: var(--font-display);
  font-size: 0.7rem;
  letter-spacing: 0.12em;
  text-transform: uppercase;
}

.hero-visual-copy span::before {
  content: '';
  width: 24px;
  height: 3px;
  background: var(--signal);
}

.hero-visual-copy strong {
  display: block;
  color: var(--paper);
  font-family: var(--font-display);
  font-size: clamp(2rem, 3.3vw, 3.25rem);
  line-height: 0.95;
  letter-spacing: -0.025em;
}

.hero-visual-copy strong em {
  color: var(--signal);
  font-style: normal;
}

.hero-visual-copy small {
  display: block;
  margin-top: 0.85rem;
  color: rgba(217, 217, 217, 0.75);
  font-size: 0.78rem;
}

.section-white,
#services,
#contact {
  background: #171717;
}

#blog {
  background: var(--paper);
}

#blog .section-title {
  color: var(--signal);
}

#blog .section-sub {
  color: var(--charcoal);
}

.section-cream,
#process,
#why {
  background: #222222;
}

.section-navy,
#results,
footer {
  background: var(--ink);
}

.section-inner,
.section-inner-wide {
  padding-top: clamp(5.5rem, 9vw, 8rem);
  padding-bottom: clamp(5.5rem, 9vw, 8rem);
}

.section-title {
  font-size: clamp(2.6rem, 5vw, 5rem);
  line-height: 0.98;
  text-transform: uppercase;
}

.section-sub,
.problem-body p,
.step-desc,
.service-desc,
.blog-excerpt,
.contact-form-sub,
.contact-info-body,
.why-point p,
.tb-text .s {
  color: #B5B5B5;
  font-family: var(--font-body);
  line-height: 1.85;
}

.gold-rule {
  height: 4px;
  background: var(--signal);
}

.problem-body-grid {
  gap: clamp(2.5rem, 6vw, 6rem);
  align-items: stretch;
}

.problem-item,
.why-point {
  border-color: var(--border);
}

.problem-num,
.step-num-big {
  color: #3B3B3B;
  font-family: var(--font-display);
}

.problem-body h4,
.why-point h4,
.tb-text .t {
  color: var(--paper);
  font-family: var(--font-display);
  letter-spacing: -0.01em;
}

.problem-visual {
  min-height: 600px;
  padding: 0;
  display: flex;
  align-items: flex-end;
  background: var(--ink);
  border: 1px solid rgba(217, 217, 217, 0.14);
}

.problem-visual::before {
  content: '';
  position: absolute;
  inset: 0;
  z-index: 1;
  background: linear-gradient(180deg, rgba(17, 17, 17, 0.02) 24%, rgba(17, 17, 17, 0.98) 88%);
}

.problem-visual-image {
  position: absolute;
  inset: -4% 0;
  width: 100%;
  height: 108%;
  object-fit: cover;
  object-position: 54% center;
  transition: transform 1.1s var(--ease-brand);
}

.problem-visual:hover .problem-visual-image {
  transform: scale(1.025);
}

.problem-visual-copy {
  position: relative;
  z-index: 2;
  padding: 2.5rem;
}

.pv-headline {
  max-width: 470px;
  color: var(--paper);
  font-family: var(--font-display);
  font-size: clamp(1.8rem, 3vw, 2.8rem);
  line-height: 1;
  text-transform: uppercase;
}

.pv-headline em {
  display: block;
  margin-top: 0.5rem;
  color: var(--signal);
  font-family: var(--font-body);
  font-size: 0.78em;
  font-weight: 400;
  text-transform: none;
}

.pv-quote {
  max-width: 520px;
  color: rgba(217, 217, 217, 0.78);
  font-family: var(--font-body);
  font-size: 0.86rem;
  font-style: normal;
  border-left-color: var(--signal);
}

.pv-deco,
.pv-deco2 {
  display: none;
}

.process-media {
  position: relative;
  min-height: 430px;
  margin: 3.5rem 0 2px;
  overflow: hidden;
  border: 1px solid var(--border);
  background: var(--ink);
}

.process-media img {
  width: 100%;
  height: 100%;
  min-height: 430px;
  object-fit: cover;
  object-position: center 42%;
  display: block;
  transition: transform 1.2s var(--ease-brand);
}

.process-media::before {
  content: '';
  position: absolute;
  inset: 0;
  z-index: 1;
  background: linear-gradient(90deg, transparent 38%, rgba(17, 17, 17, 0.82) 76%, rgba(17, 17, 17, 0.98));
}

.process-media::after {
  content: '';
  position: absolute;
  top: 0;
  bottom: 0;
  right: 0;
  width: 5px;
  z-index: 2;
  background: var(--signal);
}

.process-media:hover img {
  transform: scale(1.02);
}

.process-media figcaption {
  position: absolute;
  z-index: 2;
  top: 50%;
  right: clamp(2rem, 5vw, 5rem);
  width: min(38%, 390px);
  transform: translateY(-50%);
}

.process-media figcaption strong {
  display: block;
  color: var(--paper);
  font-family: var(--font-display);
  font-size: clamp(2rem, 4vw, 3.75rem);
  line-height: 0.98;
  text-transform: uppercase;
}

.process-media figcaption span {
  display: block;
  margin-top: 1rem;
  color: rgba(217, 217, 217, 0.72);
  font-size: 0.86rem;
  line-height: 1.75;
}

.process-steps,
.services-grid {
  background: var(--border);
}

.process-step,
.service-card,
.blog-card {
  background: #1B1B1B;
  border-color: var(--border);
}

.process-step:hover,
.service-card:hover,
.blog-card:hover {
  background: #242424;
  box-shadow: 0 22px 54px rgba(0, 0, 0, 0.28);
}

.service-card::before,
.blog-card::before,
.step-accent {
  background: var(--signal);
}

.service-icon,
.example-chip {
  background: #262626;
  border-color: #3E3E3E;
  color: var(--paper);
}

.service-card:hover .service-icon {
  background: rgba(227, 34, 25, 0.12);
  border-color: var(--signal);
  color: var(--signal);
}

.example-chip:hover {
  background: #303030;
  border-color: var(--signal);
  color: var(--paper);
}

.result-card {
  background: #191919;
  border-color: #353535;
}

.result-card:hover {
  background: #202020;
  border-color: rgba(227, 34, 25, 0.55);
}

.result-story {
  color: rgba(217, 217, 217, 0.84);
  font-family: var(--font-body);
  font-size: 0.98rem;
}

.rn-lbl {
  color: rgba(217, 217, 217, 0.52);
}

.why-check,
.ib-icon {
  background: var(--signal);
  color: var(--ink);
}

.why-point:hover .why-check {
  background: #F13A31;
}

.why-right {
  background: var(--ink);
  border: 1px solid var(--border);
}

.trust-badge,
.info-block {
  background: #222222;
  border-color: var(--border);
}

.trust-badge:hover,
.info-block:hover {
  background: #292929;
  border-color: rgba(227, 34, 25, 0.6);
}

.tb-icon {
  background: rgba(227, 34, 25, 0.12);
  border-color: rgba(227, 34, 25, 0.32);
  color: var(--signal);
}

.trust-badge:hover .tb-icon {
  background: rgba(227, 34, 25, 0.2);
}

.form-input,
.form-select,
.form-textarea {
  background: #232323;
  color: var(--paper);
  border-color: #414141;
  font-family: var(--font-body);
}

.form-input::placeholder,
.form-textarea::placeholder {
  color: #777777;
}

.form-input:focus,
.form-select:focus,
.form-textarea:focus {
  background: #282828;
  border-color: var(--signal);
}

.ib-text .l {
  color: var(--text-muted);
}

.ib-text .v,
.ib-text .v a {
  color: var(--paper);
}

footer {
  border-top-color: var(--signal);
}

.footer-links a,
.footer-social a {
  color: rgba(217, 217, 217, 0.58);
}

.footer-links a:hover,
.footer-social a:hover {
  color: var(--signal);
}

.mobile-menu {
  background: #171717;
  border-bottom-color: var(--border);
  visibility: hidden;
}

.mobile-menu.open {
  visibility: visible;
}

.mobile-menu a {
  color: var(--paper);
}

.nav-hamburger span {
  background: var(--paper);
}

.reveal {
  filter: blur(8px);
  transform: translateY(38px);
  transition:
    opacity 0.82s var(--ease-brand),
    transform 0.82s var(--ease-brand),
    filter 0.82s var(--ease-brand);
}

.reveal.visible {
  filter: blur(0);
  transform: none;
}

.service-card.reveal.visible:hover,
.blog-card.reveal.visible:hover,
.result-card.reveal.visible:hover {
  transform: translateY(-6px);
}

article {
  max-width: 790px;
}

article h1 {
  color: var(--paper);
  font-size: clamp(2.8rem, 6vw, 5.5rem);
  line-height: 0.98;
  text-transform: uppercase;
}

article h2 {
  color: var(--paper);
  font-size: clamp(1.7rem, 3vw, 2.35rem);
  line-height: 1.08;
}

article p,
article li,
blockquote {
  color: #BDBDBD;
  font-family: var(--font-body);
}

article strong {
  color: var(--paper);
}

blockquote {
  border-left-color: var(--signal);
}

.post-cta {
  position: relative;
  overflow: hidden;
  background: #1E1E1E;
  border: 1px solid var(--border);
}

.post-cta::before {
  content: '';
  position: absolute;
  inset: 0 auto 0 0;
  width: 5px;
  background: var(--signal);
}

.back-link {
  color: var(--paper);
}

@keyframes brand-unmask {
  to { clip-path: inset(0 0 0 0); }
}

@keyframes brand-settle {
  to { transform: scale(1); }
}

@media (max-width: 1000px) {
  .hero-inner {
    grid-template-columns: minmax(0, 1fr) minmax(360px, 0.82fr);
    gap: 2.5rem;
  }

  .hero-headline {
    font-size: clamp(3.2rem, 7vw, 5.5rem);
  }
}

@media (max-width: 768px) {
  #hero {
    min-height: auto;
  }

  .hero-inner {
    display: grid;
    grid-template-columns: 1fr;
    padding-top: 4.5rem;
  }

  .hero-headline {
    font-size: clamp(3rem, 14vw, 5rem);
  }

  .hero-visual {
    height: 560px;
    min-height: 0;
  }

  .hero-visual img {
    object-position: 70% center;
  }

  .problem-visual {
    min-height: 560px;
  }

  .process-media {
    min-height: 620px;
  }

  .process-media img {
    min-height: 620px;
    object-position: 42% center;
  }

  .process-media::before {
    background: linear-gradient(180deg, transparent 30%, rgba(17, 17, 17, 0.98) 78%);
  }

  .process-media figcaption {
    top: auto;
    right: 1.5rem;
    bottom: 2rem;
    left: 1.5rem;
    width: auto;
    transform: none;
  }

  .section-title {
    font-size: clamp(2.45rem, 12vw, 4rem);
  }
}

@media (max-width: 480px) {
  .hero-trust-strip {
    display: grid;
    grid-template-columns: repeat(3, 1fr);
    gap: 0.75rem;
  }

  .trust-num .big {
    font-size: 1.45rem;
  }

  .trust-num .lbl {
    font-size: 0.64rem;
  }

  .hero-visual {
    height: 500px;
  }

  .hero-visual-copy {
    left: 1.35rem;
    right: 1.35rem;
    bottom: 1.5rem;
  }

  .problem-visual-copy {
    padding: 1.5rem;
  }

  article h1 {
    font-size: clamp(2.4rem, 12vw, 3.6rem);
  }
}

@media (prefers-reduced-motion: reduce) {
  .hero-visual,
  .hero-visual img {
    animation: none;
    clip-path: none;
    transform: none;
  }

  .reveal {
    filter: none;
  }
}